Incredi-Curl Curling Mascara

A curling and volumizing mascara that grips each lash to give you big, extreme curl and volume that lasts.

Buildable formula grips each lash for lasting curl & extreme volume

Curved, double-sided bristle brush volumizes, lifts & sets curls

Smudge-, flake- and transfer-resistant formula

Vegan

e.l.f. clean means we go above and beyond EU Cosmetic Regulation and FDA requirements by voluntarily removing more than the required 1,600 ingredients.

Claims

102% improvement in curl*

88% saw bigger & bolder lashes**

*in an instrumental test

**in a consumer perception test

Your lashes are Incredi-curl! Get big, bold curl and volume with e.l.f. Cosmetics Incredi-curl Mascara, a buildable volumizing and curling mascara that grips lashes for mega curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear.

WATER (AQUA), STYRENE/ACRYLATES COPOLYMER, PROPYLENE GLYCOL, SYNTHETIC BEESWAX, RICINUS COMMUNIS (CASTOR) SEED OIL, COPERNICIA CERIFERA (CARNAUBA) WAX, GLYCERYL STEARATE, PVP, POLYAMIDE-5, POLYACRYLIC ACID, PALMITIC ACID, PEG-8 CAPRYLIC/CAPRIC GLYCERIDES, HYDROGENATED POLYISOBUTENE, NYLON-12, PEG-100 STEARATE, ACRYLATES COPOLYMER, MAGNESIUM ALUMINUM SILICATE, STEARIC ACID, PHENOXYETHANOL, PEG-40 HYDROGENATED CASTOR OIL, AMINOMETHYL PROPANOL, ETHYLHEXYLGLYCERIN, POLYQUATERNIUM-10, PEG-90M, CRAMBE ABYSSINICA SEED OIL, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, ALCOHOL, SODIUM BENZOATE, SILICA, TOCOPHEROL

MAY CONTAIN:

IRON OXIDES (CI 77499, CI 77491, CI 77492), TITANIUM DIOXIDE (CI 77891)

Before applying curl mascara, gently wipe excess product off the tip of the wand.

Align the inner curve of the wand at the base of your lashes and wiggle mascara wand upwards in a zig-zag motion to coat lashes from root to tip.

Use the outer curve of the wand to layer additional coats to curl all the way up and turn on volume.